Strategic planning of sports events

Strategic planning of sports events

Strategic planning of sports events

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Target audiences

Destination managers and managers of sports and economic promotion departments

Service description

We design sports event strategies for tourist destinations.

We analyse the portfolio of events considering its alignment with the values and resources of the destination, along with its compatibility and attractiveness for the target visitor profiles.

We propose a calendar of events through our database of federations and private organisers of sports events with the goal of creating and attracting new sports events as a tool for the socioeconomic development and positioning of the destination. .

Completed projects

Study of international models for sports event management bodies (sports commissions and sports alliance) (Catalan Tourist Board).

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